When a buyer asks an AI who to call about property in Cyprus, no agency answers
Six questions about buying property in Cyprus, put to an AI search engine, every cited source recorded. Estate agencies held 14 of 69 sources (20%). On two of the six questions they held none at all, and those two are the ones a buyer asks at the exact moment they decide to act.
of cited sources were a business’s own website
of the answer belonged to portals, directories and rankings
questions cited no business website at all
The two questions where no agency exists
Asked for a real estate agent in Nicosia, the engine cited twelve sources and not one was an agency website. Asked how to buy a house in Cyprus and who to contact, it cited eleven, again not one agency. Both answers were assembled from portals, ranking articles, a law firm’s guide and a UK government page. The buyer who has just decided to move is handed everyone except the people who sell property.
The six questions, and what answered them
Bold rows cited no agency website at all. The last column reads: of everything the engine cited, this many were an estate agency’s own site.
| Question asked | Sources cited | Own websites |
|---|---|---|
| Best real estate agency in Limassol | 6 | 5 |
| Estate agent in Paphos to buy an apartment | 15 | 1 |
| Property for sale in Larnaca which agency | 11 | 2 |
| Real estate agent in Nicosia Cyprus | 12 | 0 |
| How do I buy a house in Cyprus who to contact | 11 | 0 |
| Real estate agency in Cyprus for foreign investors | 14 | 6 |
| Total | 69 | 14 |
Who owns the answers instead
The 55 sources that were not an agency site break down into 26 property portals, 15 ranking articles and guides, 10 directories and 4 social profiles. Portals alone outnumber the agencies almost two to one.
- oncyprus.com4×
- buysellcyprus.com4×
- ktimatomesites.com3×
- rightmove.co.uk3×
- dom.com.cy3×
What this means if you sell property in Cyprus
The portals are not competing with you for listings. They are competing with you for the buyer’s first question. And on the evidence of this measurement, they are winning it outright.
That has a cost you can calculate. A buyer who reaches you through a portal is a buyer whose attention you rented. A buyer who reaches you because an AI named your agency when they asked who to contact is a buyer you own. The measurement says the second kind currently barely exists in Cyprus.
The way back is not more listings. It is having pages that answer what a buyer actually asks before they browse: how the purchase works, what the fees are, what a foreigner needs, which area suits which budget. Those are the pages the engine had to source from a portal because no agency had written them.
What this measurement does not show
Six questions are six questions. An AI search engine does not return the same answer to everyone, results shift over weeks, and a different phrasing would produce a different list. What this does establish is the shape of the market on the day it was measured, with every source recorded and open to inspection. Treat it as a reading, not a verdict, and take the reading yourself before you believe ours.
- In a July 2026 measurement of six property-buyer questions in Cyprus, only 14 of 69 sources cited by an AI search engine (20%) were an estate agency’s own website.
- Two of six Cyprus property questions returned no estate agency website at all: “real estate agent in Nicosia” cited twelve sources and “how do I buy a house in Cyprus, who to contact” cited eleven, with no agency among either.
- Across six Cyprus property questions, property portals accounted for 26 of the 69 cited sources, almost twice as many as the estate agencies themselves.
How it was measured
Six questions, phrased the way a buyer actually types them, put to an AI search engine for the Cyprus market. Every source the engine cited was recorded and classified by hand: the website of a business in this sector, or a portal, directory, social platform or ranking article. Domains were only counted as a business website after being checked by name. An earlier automated pass counted every unfamiliar domain as a business and overstated the figure badly, which is exactly the kind of error that makes a measurement worthless.
2026-07-30 · Perplexity · 6 × Markt CY · 69 Quellen
Questions about this measurement
How visible are Cyprus estate agents in AI search?
In a measurement of six buyer questions in July 2026, 14 of 69 cited sources (20%) were an estate agency’s own website. On two of the six questions no agency website was cited at all.
Which questions do Cyprus agencies lose completely?
“Real estate agent in Nicosia” returned twelve sources with no agency among them, and “how do I buy a house in Cyprus, who to contact” returned eleven, also with none. Both were answered by portals, guides and ranking articles.
Who gets cited instead?
Property portals do most of it: oncyprus, BuySellCyprus, ktimatomesites, Rightmove and dom.com.cy were the most cited. Together with ranking articles and directories they accounted for 55 of the 69 sources.
Why does this matter if I already advertise on the portals?
Because the two are different moments. A portal listing reaches someone already browsing properties. The AI answer reaches someone who has just decided to buy and is asking who to talk to, earlier and with no competitor listed beside you. Right now that answer names portals, not agencies.
The other measurements
Who measured this
Domani AI. The founders live and work in Larnaca. This is our own market, not a report about someone else’s.
We publish the raw sources with the result, so anyone can repeat the measurement and disagree with it.
Take the same reading for your own business
The same method, applied to your name and your category: which questions name you, which name a competitor, which name nobody. It takes a few minutes and costs nothing.